Positioning, Influence & Navigating The New Era of Business | Clear Signal
For entrepreneurs, founders and agents of change feeling trapped and at a crossroads — the places where what got you here won't get you where you're going. It's for people who don't fit conventional frameworks and those done with parroted one-size-fits-all advice. We talk non-traditional marketing strategies, navigating the pressure around complex decisions and implementing business strategy sourced from a different kind of intelligence. At the heart of every conversation is distinguishing the signal from the noise so you can find the right way forward. Topics include influence, resonance, positioning, identity, decision-making and the stuff beneath the stuff that business podcasts usually don't talk about.
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I'm Sunita — Business alchemist & positioning strategist. Cornell optimization engineer & Ross MBA. 25 years of experience across a number of industries, 2x 6-figure founder, former brand manager for a billion-dollar brand and depth beyond the 3D that most strategists can't touch.
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Positioning here means two things: where you stand in the market and where you stand in your own trajectory. Because where you're positioned determines what you can see — and what you can see determines the moves that you make. The point isn't to give you another playbook or serve up "3 tips" that will expire tomorrow. It's to serve up conversations and perspectives that will make you think differently about how you're playing the game.
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Positioning, Influence & Navigating The New Era of Business | Clear Signal Fan Mail
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I am so happy I found you!! Everything you’re talking about in regards to creating a niche, branding, the online space of these $25,000 masterminds, the joke of people who are going out there and promising these outcomes that they have no true ability to promise people, oh my goodness, I feel like I have found my soul sister, listening to your podcast! Please ignore the grammar. I am driving so I am just so inspired to send you this right now because I was building my “niche and I was thinking about how why am I focusing on these stupid characteristics when it’s really about the spirit and energy of the person not how much money they may how old they are and where they live but anyways, I digress I just wanna say thank you so much. I did my human design chart today and I am an alchemist and I feel so at peace now and have so much more understanding and clarity of who I am and why I operate the way I operate. I don’t know if you’re still doing individual consultations but oh my goodness I just get chills even thinking about you. I would love to meet with you.
Hi Sunita. I met you on Reddit/Human Design and am really enjoying your show! I like how you get down to business, no fluff, just good info and insight. It’s working for my 1 line! Thanks so much. - Julie (aka Miss Byrd).
Hi! 3/5 MG with sacral authority here. I’m just a few months in to Human Design and I just listened to every podcast and watched two YouTube videos. I really appreciate the clarity and how straightforward you are. So much has been confirmed and I can’t wait to learn more. I could write a novel with all the takeaways, but I’m so glad I came across you. Thank you!