Positioning, Marketing & Founder Identity for Entrepreneurs Building What's Next | Clear Signal
We talk positioning, orientation and alternative forms of decision intelligence–including but not limited to Human Design–to help entrepreneurs and founders navigate the next era of business. Positioning here means 2 things: where you stand in the market and where you stand in your own trajectory. Because how you're positioned determines what you can see, and what you can see determines every move you make.
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All conversation flows through one lens: helping you distinguish signal from noise so you can make smarter moves that are right fit for you. It's about building and leading from your unique edge-not despite it. We toss industry dogma and manufactured authority to share practical truths and have real conversations. Expect entrepreneurial stories and unique perspectives you won't hear anywhere else.
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I'm Sunita. Fractional CMO, business consultant, and non-traditional positioning strategist. Cornell optimization engineer, Ross MBA. Former consumer health product founder. Executive roles with global brands meets 15 years in the entrepreneurial thunderdome. I fuse my unique system, 25yrs of experience and focus on practical application into everything I do.
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This space is designed to orient pioneers building the next era. Expect content about navigating without a map, business fundamentals and the realities of doing things differently. Everything about this podcast is about where we're going—not where we've been. Mostly solo with select hand-picked guests.
Positioning, Marketing & Founder Identity for Entrepreneurs Building What's Next | Clear Signal
Latest Episodes
Entrepreneurial Mindset: Stop Taking Advice From People In The Stands [E71]
💥Work with Me ☀️See you in late August to kick off Season 3.
Entrepreneurial Mindset: What It Means to Treat Your Business Like a Game [E70]
💥Work with Me My Substack a...
Entrepreneurial Mindset: Resonance Has a Recipe. And It's Not Your Human Design Chart [E69]
💥Work with Me and it's not recognition.and it's not conversion.
Entrepreneurial Mindset: What It Means to Treat Your Business Like a Teacher [E68]
💥Work with Me My Substack a...
What You Do Every Morning. And What That Has To Do With Driving With The Brakes On [E67]
💥Work with Me If you're like most of the entrepreneurs I work with — driven, action takers, experienced and educated, been around the block — you've already got gas in the car.&n...
Fan Mail
Hi Sunita. I met you on Reddit/Human Design and am really enjoying your show! I like how you get down to business, no fluff, just good info and insight. It’s working for my 1 line! Thanks so much. - Julie (aka Miss Byrd).
Newport Beach, California
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