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Positioning, Influence & Navigating The New Era of Business | Clear Signal Artwork
Episodes
71

Positioning, Influence & Navigating The New Era of Business | Clear Signal

For entrepreneurs, founders and agents who don't fit conventional frameworks and are done with one-size-fits-all advice. We talk non-traditional marketing strategies, navigating the pressure around complex decisions and implementing business strategy sourced from a different kind of intelligence. At the heart of every conversation is distinguishing signal from noise so you can find the right way forward. Topics include influence, resonance, positioning, identity, decision-making and the stuff beneath the stuff that business podcasts usually don't talk about. 

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I'm Sunita — Business consultant, alchemist & positioning strategist. Cornell optimization engineer & Ross MBA. 25 years of experience across a number of industries, 2x 6-figure founder, former brand manager for a billion-dollar brand and depth beyond the 3D that most strategists can't touch.

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Positioning here means two things: where you stand in the market and where you stand in your own trajectory. Because where you're positioned determines what you can see — and what you can see determines the moves that you make. The point isn't to provide fake motiivation, a generic playbook or serve up "3 tips" that will expire tomorrow. It's to serve up conversations and perspectives make you think differently about how you're playing the game. 

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Contributors

Head Shot

Sunita Kumar

Host